Our Team

One of the first to recognize the power of Latinos on television, Jeff made history when he launched SiTV in 2003; America’s first English Language Latino themed cable network. SiTV is currently in over 20 million households and boasts a lineup of award winning original programming, much of it created and developed by Jeff himself. To date, sixty-five major advertisers from Fortune 500 companies are among SiTV’s top level client list. Jeff oversaw all operations in the critical first two years of the network and continues to serve on the board of SiTV.

In 2007 Jeff was named as Co-Chairman of Maya Entertainment, along with industry veteran Moctesuma Esparza. Maya Entertainment is a Latino media content company providing full service motion picture distribution and production. Also in 2007, he joined forces with legendary filmmaker David Zucker of Zucker Brothers and founded Sandbox Entertainment. Sandbox is producing a series of G and PG Latino themed family movies. He was recently named Chairman of Quepasa Corp./Quepasa.com (NASDAQ-QPSA) a bi-lingual social network aimed at US and Latin American markets.

Destined for a career in Entertainment, Jeff is 100% self taught, a true product of the school of life and has been featured in several books and articles about successful entrepreneurs whose success follows a similar story. His experience with the Latino market has brought him several notable speaking engagements for a variety of conferences, organizations and Fortune 500 companies.

Jeff has received a number of accolades from the industry and was named on of CNN’s “Top 50 People Who Matter.” He has also received “The Racial Harmony Award” from the Center for Ethnic Understanding, and was included in the “Top 50 Minorities in Cable” by Multichannel News and the “Top 10 Players in the U.S. Hispanic Media Market” by Ad Age.

Additionally, the NAMIC awarded him the “Quasar Award” for his groundbreaking success with SiTV and was also named one of the “Top 50 Marketers in America” by Advertising Age.

With nearly two decades of experience in corporate finance and accounting, Jeff has an impressive track record for successfully building, strengthening and leading both privately and publicly traded entertainment corporations.

A seasoned entertainment executive with a career spanning over 18 years, he has lead the financial operation of four publicly traded entertainment companies, including Trimark Holdings, Inc., National Lampoon, Inc. and Interplay Entertainment, and was also an officer at Morgan Creek Productions. Jeff was instrumental in the sale of Trimark to Lionsgate in 2000. Additionally, Jeff has established or facilitated various debt and equity structures for both corporate and film financing.

Jeff began his career at Price Waterhouse in their entertainment special practice unit as a Certified Public Accountant. He holds a B.A. in Economics, from the University of California, Los Angeles.

Sergio Agüero segued to film and television production from a successful career packaging, financing and distributing motion pictures. He has produced “Quarantine” at Sony Screen Gems (2008) and “No Reservations” at Warner Brothers (2007).

At Maya Entertainment, under a producer housekeeping deal to generate movies and television with a Latino protagonist and/or theme geared to mainstream audiences, Sergio has most recently executive produced “The Dry Land” starring America Ferrera, Melissa Leo and Wilmer Valderrama. He is currently developing and co-financing a slate of genre movies (action, horror, musically driven) that speak to a 12-34 year old multi cultural demo.

He is also in development on “Operation Checkmate” and the sequel to “Quarantine” at Sony, “Diego Ascending” at Big Beach Films. He also developed the series pilot “Red Ball,” at 20Th Century Television and adapted the international bestseller “The Queen of the South” at Warner Independent.

Agüero was an executive producer on 2005 multiple Goya Awards winner in Spain “Princesas,” and Alfonso Cuaron’s “Y Tu Mama Tambien,” a 2003 Academy Award nominee for Best Original Screenplay.

Previously, at Endeavor Agency, Agüero established their independent financing and international efforts, representing talent, financing companies and completed films. Among the titles he worked on were Joe Carnahan’s “Narc,” “Phillip Noyce’s “Follow the Rabbit Proof Fence” and Paul Schrader’s “Autofocus.” He also sold distribution rights to a number of films, including the box-office hit “The Blair Witch Project.”

As Executive Vice President of Trimark Pictures, and one of three key executives managing the company, he built and ran international film and television sales. He was instrumentally involved in specialized production and acquisition efforts for such films as Kasi Lemmon’s “Eve’s Bayou,” Mira Nair’s “Kamasutra” and Marc Levin’s Sundance Audience Award winner “Slam.”

Agüero also served as Vice President of International Sales at Vision International and, prior to that, at Epic Pictures. He began his entertainment career in acquisitions at Bjorck Film, as the Los Angeles representation for, among others, powerhouses Shochiku in Japan and Village Roadshow in Australia.

Agüero earned his B.A. in economics and political science from Yale and became a financial analyst at Salomon Brothers in New York, participating in valuation analyses of takeover targets as well as fixed income and equity financings. He worked and traveled throughout Asia before relocating to Los Angeles and entering the entertainment industry.

Elias Axume is an accomplished and experienced international distribution executive. As Executive Vice President of Myriad Pictures he oversaw worldwide sales, distribution and acquisitions on a diverse slate of titles including Death Defying Acts with Catherine Zeta Jones, Factory Girl with Sienna Miller, and Copying Beethoven with Ed Harris to most recent titles such as Everyday with Helen Hunt and Salvation Blvd with Pierce Brosnan. Elias’ main focus is on worldwide theatrical distribution and new technologies as it pertains to post-production and new delivery systems.

Prior to joining Myriad, Axume was Vice President of Post Production and Distribution Services at Mobius Films International, where he worked on such films as “Chaos” with Ryan Philippe, “The Wendell Baker Story” with Owen Wilson and “Border Town” with Jennifer Lopes. Before Mobius, he held the same position at Franchise Pictures for several years working on such films as “The Whole Nine Yards” with Bruce Willis, “Get Carter” with Sylvester Stallone and “3000 Miles To Graceland” with Kevin Costner, all released by Warner Bros.